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Digital Experience

Your idea, as an application. Your product, always evolving.

CDE helps build and evolve applications for your organisation or future customers. We define how people, customer records and existing systems need to work together, including international handovers where relevant.

Concept artwork for Croo Studio.

One platform. Several ways to create value.

CDE is Croo’s platform. The project you choose determines the uses, connections and work required.

FOR YOUR BUSINESS

A tool that fits your work.

Invest in an application shaped around your work: organising operations, serving customers or simplifying your team’s day.

FOR YOUR FUTURE CUSTOMERS

A product to develop.

You want to create an application to sell. The project grows around a specific need, its first users and how it evolves in the market.

FOR THE COLLECTIVE’S IDEAS

Projects to bring to life.

Ideas selected in Croo Studio find their means of delivery here. Croo also uses CDE to build its own products.

Start with what your application needs to make possible.

Together, we identify first users, priority uses and systems to connect. This guides the first version and later improvements informed by real use.

Let’s talk about yours

Start with what people need to be able to do.

One application can combine several of these areas. The Factory is our method for choosing an initial scope, building it and verifying it.

A film set illustrating the construction of a business system.

01 / Applications

Your business applications.

A portal, management system or internal tool built around the way you work. Screens reflect your processes and terminology.

  • Client and partner portals
  • Operations and booking management
  • Tools for your teams
Where does your team still work around its software?
A film set illustrating the construction of a business system.

02 / Integrations

Keep information moving.

Connect the systems that need to work together. Reduce re-entry and make exchanges visible, with a plan for handling errors.

  • Connections between CRM, accounting and operations
  • Data synchronisation
  • Workflow and notification automation
What information do you still copy between tools?
A film set illustrating the construction of a business system.

03 / Applied AI

AI where it belongs.

Introduce assistance where it makes a practical difference: finding information, preparing a response or completing a task within clear limits.

  • Search across authorised knowledge
  • Support for service teams
  • Bounded actions, checked according to risk
Which task could use assistance, and who should keep the decision?
A film set illustrating the construction of a business system.

04 / Modernisation

Build on what you have.

Keep what works, replace what holds you back and prepare ongoing operations. Your cloud, your data centre or managed hosting: decide at the right stage.

  • Evolving existing applications
  • Gradually replacing fragile functions
  • Hosting, monitoring and continuous improvement
What needs to be preserved as you move forward?

From the need to a first product.

These situations illustrate possible projects. Scope and expected outcomes are defined with the people involved.

OPERATIONS

Bring request tracking together.

Customer information is passed between a local team and an overseas service partner. A first portal could bring together the request, its owner and the next agreed action.

Connect your tools
DOMAIN KNOWLEDGE

Create the tool your sector is missing.

You know a challenge shared by several businesses. An initial prototype lets you test your proposition with people who could use it.

Start with a trial
CUSTOMER SERVICE

Find the right answer.

The knowledge exists, but it is scattered. Assistance could help find information in authorised sources, with checks appropriate to its use.

Explore AI assistance

The product learns from the people who use it.

A useful application evolves with users’ expectations. Feedback from the project lead, customers and partners helps choose the next improvements.

A product brought to market can support recurring revenue. Its growth depends on the value it delivers and its adoption.

See how we evolve a product

What will your first step be?

Your starting point shapes the path. The same person can contribute to the collective and develop their own project.

CROO STUDIO / THE COLLECTIVE

Grow an idea.

You understand a need and want to help create, lead or distribute a product. The conversation starts in Croo Studio.

Explore the collective
CDE / YOUR APPLICATION

Build your own application.

You want to invest in a project for your business or future customers. Discover how the CDE platform can support its development.

Let’s talk about your application